Choose your Hyundai car or SUV below to see which tires will work the best for your driving environment and habits.
- Nexo Fuel Cell
- Santa Fe
The History Of Hyundai
The Hyundai Engineering and Construction Company was founded in 1947 by Chung Ju-Yung. Twenty years later, the Hyundai Motor Company was founded and a year later, they released their first model, the Cortina. This was built in a collaboration with popular American heavyweight, Ford.
In 1975, Hyundai would go on to produce the first South Korean car that they dubbed The Pony. A year after the release of The Pony, Hyundai began to export the car into Ecuador before finally reaching Britain in 1982, where Hyundai was able to sell 2,993 vehicles in their first year. The Pony would later expand to Canada, where it became a surprising hit on the Canadian market. At one point, The Pony was the Canadian Market’s best seller. In 1985, a year after exploring the Canadian market, Hyundai had officially built its millionth car.
And this was before they ever sold a single car in America.
But that would all change in 1986 when Hyundai finally made it to the United States. The Hyundai Excel would earn the title of “Best Product #10” by Fortune Magazine, but this was largely due in part to how affordable the vehicle was. It was a great distinction to earn in the company’s first year on the competitive American market, but Hyundai wanted more.
Two years later in 1988, Hyundai had developed its own technology to use in conjunction with their automobiles, the first being the Sonata that released that same year. A year later, Hyundai would produce its four millionth car. In 1991, Hyundai had officially developed its first gas engine, a four-cylinder that they named Alpha coupled with a compatible transmission. Hyundai was now officially independent of the market in terms of technology. The company was now able to use its very own technology for every single one of the cars that they manufactured, setting them apart from many other competitors.
Hyundai was happy with its success, but by 1998, they wanted to be able to establish themselves as a brand the entire world would recognize. In 1999, Hyundai backed up that claim by digging deep in their pockets and investing heavily in all aspects of the manufacturing of their vehicles. By 2002, Hyundai had become one of the official worldwide sponsors of the FIFA World Cup. The investment was paying dividends, and by 2004, Hyundai was ranked second in initial quality in the United States.
Hyundai has become more than just worldwide in the automotive industry; they have 6 research and development centers across the globe. They even use augmented reality to assist and show auto owners how to properly operate and maintain vehicles. They’re innovating the two worlds of the automotive and technological and blending them in a masterful way that has yet to be seen by any other company out there.
Hyundai has been on the rise since its founding and it will only continue the trend of exponential growth that the company has consistently found success with from the beginning.